[Media Kit]
Brand Assets
Download official AETRON brand assets, logos, and guidelines for media coverage and partnerships.
Logo
Primary Logo
Main AETRON logo for general use
Logo Mark
Icon-only version for social media
Colors
Primary Black
Main background color
#000000RGB: 0, 0, 0
Pure White
Primary text and accents
#FFFFFFRGB: 255, 255, 255
Medium Gray
Secondary text
#888888RGB: 136, 136, 136
Dark Gray
Subtle elements
#333333RGB: 51, 51, 51
Typography
Aa
The quick brown fox jumps over the lazy dog
IBM Plex Sans
Primary font for headings and body text
Weights:Light (300)Regular (400)Medium (500)SemiBold (600)
Usage: General typography
Aa
The quick brown fox jumps over the lazy dog
IBM Plex Mono
Monospace font for technical content
Weights:Regular (400)
Usage: Code, labels, technical specifications
Usage Guidelines
Logo Usage
- Always maintain adequate clear space around the logo
- Do not stretch, skew, or alter the logo proportions
- Use on high contrast backgrounds for optimal visibility
- Minimum size: 120px width for digital, 1 inch for print
Color Palette
- Primary black (#000000) for backgrounds and text
- Pure white (#FFFFFF) for text on dark backgrounds
- Use grays for secondary elements and subtle details
- Maintain high contrast ratios for accessibility
Typography
- IBM Plex Sans for all primary text content
- IBM Plex Mono for code, technical specs, and labels
- Maintain consistent font weights throughout designs
- Ensure adequate line spacing for readability